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linkedin-advertising
Google AdWords
Emily Reiffer

Unlock LinkedIn advertising for your PPC strategy

PPC is not just for search engines and independent publishers anymore. In the modern digital world, online advertising is also dominated by social media sites. Facebook, Twitter, Instagram and even Pinterest and Snap Chat have made a mark but another

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Google AdWords
Emily Reiffer

Should you use Dynamic Search ads?

Google advertising has a wide array of solutions for different business sizes, different industries and all the audiences you could ever want to reach. Unfortunately for larger businesses, particularly big e-commerce companies, building and maintaining campaigns can be especially time-consuming.

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adwords-bidding-strategy
Google AdWords
Emily Reiffer

How to choose the right AdWords bidding strategy

When it comes to a successful PPC advertising strategy there are many different components to envisage. Your targeting strategy, your quality score, your landing pages and ad copy are all major considerations, yet without a high-quality bidding strategy, these other

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Google AdWords
Emily Reiffer

AMP for ads from Google I/O

Accelerated Mobile Pages (AMP) were launched in 2016 and Google I/O in 2017 included sessions about what is working with AMP, where improvement is needed, and applications for publishers, merchants, and advertisers. AMP is an open source project for creating

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google display ads-scaling
Google AdWords
Emily Reiffer

How to Scale High Converting GDN Campaigns

The Google Display Network (GDN) offers numerous options for targeting.  PPC experts can reach people at different stages in the buying funnel with keyword targeting, Gmail sponsored promotions, remarketing, in-market, YouTube, similar audiences, and placements. The exact method to use

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About Paid Traffic

We are a leading Pay Per Click agency in Australia that specializes in Google Adwords, Bing and Facebook advertising.

Our mission is to help you maximize your ROI from your online advertising efforts even if you’re working with a small budget.

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